FOUNDER · PRODUCT CRAFTER · MENTAL HEALTH TECH

Building products that heal.

I'm a product crafter working on technology and mental wellbeing — founder of Loop Mind and CannabisReset, built on a decade of product work for teams like Mentalyc, Sedex, and the British Red Cross.

See what I'm building

The Studio

What I'm building

Small, opinionated products at the intersection of technology and mental wellbeing — built with co-founders, clinicians, and the people who use them.

Loop Mind

Talk it out. See the pattern.

A voice journaling app for chronic overthinkers. Speak what's looping in your head; AI reflection names the loop, surfaces the triggers, and shows you the pattern over time.

App Store The story

CannabisReset

Feelings, not day counts.

A quit-cannabis companion built from The Quit Cannabis Handbook, co-founded with its author James Langton. An emotion-first recovery programme with his voice at its core.

The story

More about the studio, and how I build

Selected case studies

A few examples of how I’ve helped teams bring clarity to complex product work.

Loop Mind

Founding a voice-first thinking tracker for overthinkers

Founded, designed, and shipped a voice journaling app that turns spoken thoughts into named patterns. Live on the App Store, built solo with an AI-powered operating model.

FounderAI/MLMental Health

View case study

CannabisReset

Turning a recovery book into a digital companion

Co-founding a quit-cannabis programme built from The Quit Cannabis Handbook — an emotion-first recovery companion with the author's voice at its core. In development.

Co-FounderDigital HealthRecovery

View case study

Mentalyc

AI Clinical Co-Pilot for Therapists

Shaped the product strategy for an AI platform that automates clinical notes and surfaces insights for therapists.

Product StrategyAI/MLMental Health

View case study

View all case studies →

User Reach

100M+

users reached through digital products I designed

across health, humanitarian, and social impact platforms

Clinical Reach

50K+

clinicians using products I helped build or shape

across therapy platforms, behavioral health tools, and AI-assisted care

Mental Health Innovation

2017

pioneering AI-assisted mental health products

starting with the Lify behavioral health platform

Product Functions Built

product functions built from zero

as the first product hire at early-stage product companies

Trusted by

About Adrien

I've spent a decade crafting high-stakes products in mental health, digital health, and AI-assisted care.

That work has been about turning complex systems into clearer, more usable products — with a particular focus on care, behavior, and decision-making.

I'm especially interested in technology that strengthens human judgment rather than replacing it.

Today I build on my own account — as founder of Loop Mind, a voice-first thinking tracker, and co-founder of CannabisReset, a digital recovery companion — and work with a small number of teams doing the same.

Work with me

Alongside the studio, I take on a small number of engagements with teams building in mental health and AI-enabled care. The advice comes from the workshop floor.

EMBEDDED

Fractional Product Crafter

I embed with your team and build alongside them — strategy, discovery, and design, hands on the actual product. From one day a week.

Explore embedded work

NEED CLARITY

Product Strategy Sprint

A focused engagement to shape a feature, untangle a workflow, audit a product, or bring structure to a stuck initiative.

See the sprint

NEED PERSPECTIVE

Mental Health & AI Advisory

Strategic input for founders working on clinically sensitive, behavior-driven, or AI-assisted products — from someone building one right now.

View advisory

Trusted by founders, product leaders and digital strategists

Adrien has designed products used by clinicians, global NGOs and complex enterprise platforms.

Adrien works strategically within constraints and focuses on what actually moves the needle.

Maria Szandrach

Founder — Mentalyc

Adrien helped uncover more than 60 customer problems through extensive research and redesigned the platform to dramatically improve how users interact with our core product.

Gaby Paul

Product Leader — Sedex

Adrien is much more than a UX designer — he's a user-centred design champion and instigator of agile practices.

Stuart Kennaugh

Head of Digital — British Red Cross

Adrien combines analytics, user research and product thinking to drive better outcomes, translating insights into clear design decisions backed by evidence.

Lucy Crawford

Lead Product Manager — Shelter UK

Adrien works strategically within constraints and focuses on what actually moves the needle.

Maria Szandrach

Founder — Mentalyc

Adrien helped uncover more than 60 customer problems through extensive research and redesigned the platform to dramatically improve how users interact with our core product.

Gaby Paul

Product Leader — Sedex

Adrien is much more than a UX designer — he's a user-centred design champion and instigator of agile practices.

Stuart Kennaugh

Head of Digital — British Red Cross

Adrien combines analytics, user research and product thinking to drive better outcomes, translating insights into clear design decisions backed by evidence.

Lucy Crawford

Lead Product Manager — Shelter UK

Adrien brings a rare combination of deep UX research, strategic thinking, and measurable product impact.

Yuliya Matusevich

Lead Product Designer — Mentalyc

Adrien is diligent, innovative and highly thorough. His work on the UX and design of our digital portal demonstrated exceptional attention to detail and strong problem-solving.

Richard Crick

Head of Growth & Innovation — Thrive Tribe

Adrien rapidly built credibility across the organization and delivered meaningful improvements to our product design capability.

Adam Rowlands

Senior Director, Strategy & Transformation — British Red Cross

The digital consultancy work Adrien delivers is innovative, timely and highly effective. He is knowledgeable, approachable and our teams genuinely enjoy working with him.

Oliver Langford

Director of People Experience & Information Governance — Thrive Tribe

Adrien brings a rare combination of deep UX research, strategic thinking, and measurable product impact.

Yuliya Matusevich

Lead Product Designer — Mentalyc

Adrien is diligent, innovative and highly thorough. His work on the UX and design of our digital portal demonstrated exceptional attention to detail and strong problem-solving.

Richard Crick

Head of Growth & Innovation — Thrive Tribe

Adrien rapidly built credibility across the organization and delivered meaningful improvements to our product design capability.

Adam Rowlands

Senior Director, Strategy & Transformation — British Red Cross

The digital consultancy work Adrien delivers is innovative, timely and highly effective. He is knowledgeable, approachable and our teams genuinely enjoy working with him.

Oliver Langford

Director of People Experience & Information Governance — Thrive Tribe

Building something in mental health?

Whether you want a product partner, a second opinion, or just to compare notes between builders — I'd love to hear what you're working on.