
Loop Mind
Founding a voice-first thinking tracker for overthinkers
Founded, designed, and shipped a voice journaling app that turns spoken thoughts into named patterns. Live on the App Store, shaped by the people using it.
FOUNDER · PRODUCT CRAFTER · MENTAL HEALTH TECH
I'm a product crafter working on technology and mental wellbeing — founder of Loop Mind and CannabisReset, built on a decade of product work for teams like Mentalyc, Sedex, and the British Red Cross.
reached through products I've designed
using products I helped build
in mental health tech, in product since 2012
built from zero
Trusted by


















The product has grown, but not always in one clear direction. New ideas, shifting priorities, clinical realities, AI possibilities, safety concerns, and business pressure all start shaping the roadmap at once.
In mental health, that complexity compounds fast. A product in this space sits inside care relationships, clinical judgment, user vulnerability, trust, and real operational constraints.
That's where product strategy helps.
It brings the whole picture back into focus: what is working, what supports care, what is worth building, and what needs to change.
Alongside the studio, I take on a small number of engagements with teams building in mental health and AI-enabled care. The advice comes from the workshop floor.
I embed with your team and build alongside them — strategy, discovery, and design, hands on the actual product. From one day a week.
Explore embedded workA focused engagement to shape a feature, untangle a workflow, audit a product, or bring structure to a stuck initiative.
See the sprintStrategic input for founders working on clinically sensitive, behavior-driven, or AI-assisted products — from someone building one right now.
View advisoryA few examples of how I’ve helped teams bring clarity to complex product work.

Founding a voice-first thinking tracker for overthinkers
Founded, designed, and shipped a voice journaling app that turns spoken thoughts into named patterns. Live on the App Store, shaped by the people using it.

Turning a recovery book into a digital companion
Co-founding a quit-cannabis programme built from The Quit Cannabis Handbook — an emotion-first recovery companion with the author's voice at its core. In development.

AI Clinical Co-Pilot for Therapists
Shaped the product strategy for an AI platform that automates clinical notes and surfaces insights for therapists.
My own products, at the intersection of technology and mental wellbeing — built with co-founders, clinicians, and the people who use them.

Talk it out. See the pattern.
A voice journaling app for chronic overthinkers. Speak what's looping in your head; AI reflection names the loop, surfaces the triggers, and shows you the pattern over time.

Feelings, not day counts.
A quit-cannabis companion built from The Quit Cannabis Handbook, co-founded with its author James Langton. An emotion-first recovery programme with his voice at its core.

I've spent a decade crafting high-stakes products in mental health, digital health, and AI-assisted care.
That work has been about turning complex systems into clearer, more usable products — with a particular focus on care, behavior, and decision-making.
I'm especially interested in technology that strengthens human judgment rather than replacing it.
Today I build on my own account — as founder of Loop Mind, a voice-first thinking tracker, and co-founder of CannabisReset, a digital recovery companion — and work with a small number of teams doing the same.
Adrien has designed products used by clinicians, global NGOs and complex enterprise platforms.
Adrien works strategically within constraints and focuses on what actually moves the needle.
Maria Szandrach
Founder — Mentalyc
Adrien helped uncover more than 60 customer problems through extensive research and redesigned the platform to dramatically improve how users interact with our core product.
Gaby Paul
Product Leader — Sedex
Adrien is much more than a UX designer — he's a user-centred design champion and instigator of agile practices.
Stuart Kennaugh
Head of Digital — British Red Cross
Adrien combines analytics, user research and product thinking to drive better outcomes, translating insights into clear design decisions backed by evidence.
Lucy Crawford
Lead Product Manager — Shelter UK
Adrien works strategically within constraints and focuses on what actually moves the needle.
Maria Szandrach
Founder — Mentalyc
Adrien helped uncover more than 60 customer problems through extensive research and redesigned the platform to dramatically improve how users interact with our core product.
Gaby Paul
Product Leader — Sedex
Adrien is much more than a UX designer — he's a user-centred design champion and instigator of agile practices.
Stuart Kennaugh
Head of Digital — British Red Cross
Adrien combines analytics, user research and product thinking to drive better outcomes, translating insights into clear design decisions backed by evidence.
Lucy Crawford
Lead Product Manager — Shelter UK
Adrien brings a rare combination of deep UX research, strategic thinking, and measurable product impact.
Yuliya Matusevich
Lead Product Designer — Mentalyc
Adrien is diligent, innovative and highly thorough. His work on the UX and design of our digital portal demonstrated exceptional attention to detail and strong problem-solving.
Richard Crick
Head of Growth & Innovation — Thrive Tribe
Adrien rapidly built credibility across the organization and delivered meaningful improvements to our product design capability.
Adam Rowlands
Senior Director, Strategy & Transformation — British Red Cross
The digital consultancy work Adrien delivers is innovative, timely and highly effective. He is knowledgeable, approachable and our teams genuinely enjoy working with him.
Oliver Langford
Director of People Experience & Information Governance — Thrive Tribe
Adrien brings a rare combination of deep UX research, strategic thinking, and measurable product impact.
Yuliya Matusevich
Lead Product Designer — Mentalyc
Adrien is diligent, innovative and highly thorough. His work on the UX and design of our digital portal demonstrated exceptional attention to detail and strong problem-solving.
Richard Crick
Head of Growth & Innovation — Thrive Tribe
Adrien rapidly built credibility across the organization and delivered meaningful improvements to our product design capability.
Adam Rowlands
Senior Director, Strategy & Transformation — British Red Cross
The digital consultancy work Adrien delivers is innovative, timely and highly effective. He is knowledgeable, approachable and our teams genuinely enjoy working with him.
Oliver Langford
Director of People Experience & Information Governance — Thrive Tribe
Whether you want a product partner, a second opinion, or just to compare notes between builders — I'd love to hear what you're working on.